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Tech Industry’s Efforts to Tackle AI Bias Face Trump’s Push to Halt ‘Woke AI’ Initiatives

Tech Industry Faces New Challenges in AI Equity Amid Political Shift

CAMBRIDGE, Mass. — The tech industry is bracing for a renewed focus on diversity, equity, and inclusion (DEI) as lawmakers investigate potential biases embedded in AI products. Following a congressional inquiry, major companies like Amazon, Google, and Microsoft have received subpoenas examining their DEI initiatives related to AI development.

The House Judiciary Committee’s scrutiny comes amid a shift in the political landscape, where "woke AI" has replaced previous concerns about algorithmic discrimination. The U.S. Commerce Department has revised its collaboration guidelines, now urging researchers to prioritize reducing ideological bias, moving away from AI fairness and safety.

Experts express concerns about this reversal. Harvard sociologist Ellis Monk, who helped improve Google’s AI image tools to better represent diverse skin tones, fears that future funding for similar initiatives could dwindle. Despite the past positive response to Monk’s work, he senses a chilling effect that could stifle technology aimed at inclusivity.

The investigation spearheaded by Republican Rep. Jim Jordan signals a broader skepticism of AI practices under the Biden administration, with claims of coercion in suppressing free speech through algorithmic outputs. Research has shown that AI systems often perpetuate racial and gender biases, raising alarms over their real-world implications, from public safety to misrepresentation in media.

Past efforts to address these disparities, including those accelerated by the rise of AI tools like ChatGPT, are now at risk of being overshadowed by political narratives. Google’s recent missteps with its AI products have fueled conservative backlash, further complicating the discourse on responsible AI development.

As political divisions deepen, experts warn that recognizing biases in AI could become a battleground, making collaboration on equitable solutions increasingly unlikely.

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